I have been saying this since the day one: “It is not about technology, it is about people operating the technology.” That explains a lot, e. g. why some companies are more successful on social media than others. They have the same access to social media profiles (let’s consider it to be the technology), however, only … read now
Welcome to our blog, the place where hotel managers and marketers can find simple tips, insights, and advice, that will help them run successful mobile app marketing in their hotels.
In December, I discussed the most common issues that can be found on hotel websites. It is indeed important to provide your guests with a great user experience, otherwise they will use booking engine when it will come to get an accommodation. And you know the rest of the story… Booking engine will take its … read now
2016 is nearly over and it is time to sumarize it. During last 12 months, we published 51 posts (including this one) that were read by thousands of people – you are probably among them, too! This is the time to say “THANK YOU” for spending your time with us. To remind you what we were … read now
You can feel it in the air (and at the shopping malls, too) – Christmas is coming! Days full of love and peace. Days we would like to spend with our family at home. Perhaps, there is nothing that would keep you from your lovely home. Well, maybe there is! My colleague Lenka Fabianová did some research and found several … read now
When I started to write this blog, I told to myself that I wouldn’t write about website usability and related issues – there are tons of articles, books, webinars etc. However, recently I have noticed so many issues on hotel websites that it changed my mind. As I regularly browse websites of our leads and … read now