I have been saying this since the day one: “It is not about technology, it is about people operating the technology.” That explains a lot, e. g. why some companies are more successful on social media than others. They have the same access to social media profiles (let’s consider it to be the technology), however, only … read now
Welcome to our blog, the place where hotel managers and marketers can find simple tips, insights, and advice, that will help them run successful mobile app marketing in their hotels.
We recently experienced some weird event. Despite the fact hotel mobile apps are cool (guests don’t have to wait on the front desk, they can order hotel services, chat with staff etc.), for many guests it is simply not enough in terms of convincing them to use the application. I have been receiving a many emails … read now
Push notifications represent one of the major features mobile application gives to the hotelier’s hand. There are messages that pop up on a mobile device in the similar way like incoming SMS or email. However, many hoteliers still don’t understand their potential a little bit. What I value the most about push notifications is that they are action … read now
If you read our eBook or previous post about how to promote your hotel app among guests, you should be able to get your application in front of your guests in the way they will consider it attractive. However, what we didn’t cover are simple obvious facts, such as: Many guests consider your hotel website to be a … read now
You did it! You decided to provide your guests with a mobile application. However, now it is time to find the right vendor that will provide you with existing solution or develop the new one based on your needs. I prepared a checklist with areas you should cover when making a decision about which vendor … read now